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Channel intelligence for manufacturers

Know your channel.

See what your distributors list. Know where to focus next.

WorkspaceOverview
Demo data
Try a sample workflow

Your channel, at a glance.

A clearer picture of the network. A better next conversation.

Sep 15, 2026
Distributors64 public catalogues readable
Competitor listings1,105Across 6 competing brands
Whitespace4Empty categories to explore
Your shortlist0Save a signal to get started

Your listing share

Where your range stands across the network

Your share of published listings in your categories

Room to grow

Open categories. More informed conversations.

4

Competitor landscape

Published presence in your categories

CompetitorListingsOf competing
Brand X33931%
Brand Y30227%
Brand Z28326%
Other brands18116%

What changed

Since the previous catalogue read

Catalogue presence, not sales share. All information shown is demonstration data.

Demo ManufacturingSample data · Explore freely

Interactive demo · Sample data

Explore the platform

The main engine.
Four connected views.

Start with a map of your network.

See which distributors have readable catalogues, what they publish and where access is restricted.

Follow a typical workflow
Channel censusDemo data

A typical workflow

One network.
A connected workflow.

Follow Distributor 2 from the first catalogue read to a signal your team can act on.

  1. Start with the census.

    Six distributors. Four readable catalogues. Start with Distributor 2, where 5,400 product pages are available to review.

    Know what you can see before comparing accounts.
    Channel censusDemo data
    6 distributors 4 readable catalogues
    Sample distributor catalogue coverage as of September 15, 2026
    DistributorCoveragePages
    Distributor 1Readable2,100
    Distributor 2Readable5,400
    Distributor 3Readable900
    Distributor 4Readable3,300
    Distributor 5Gated—
    Distributor 6Not read—

  2. Open the distributor’s catalogue.

    Compare competing brands in Category B. Then switch to Whitespace to see what is missing in Category F.

    Move from an account to a specific category to review.
    Distributor 2Demo data
    Category B
    Brand X47 listings
    Brand Y45 listings
    Other competitors44 listings
    Your listings in this category14

  3. Follow what changes.

    Brand X grew from 38 to 47 listings in Category B between reads. The change is tied to the distributor, brand and category.

    Review the nine additions before your next account conversation.
    Change monitorDemo data
    Distributor 2 · Category BExpansion

    Brand X

    38published listings
    47published listings
    +9

    New listings since the previous read

  4. Turn findings into sales signals.

    The Category F gap becomes a focused brief: one account, 16 relevant parts and a clear next step for your team.

    Confirm the gap and category fit with the distributor.
    Sales signalDemo data
    WhitespaceAccount brief

    Distributor 2 · Category F

    16relevant parts in your range
    already listed elsewhere
    1. 1Confirm the gap
    2. 2Check category fit
    3. 3Discuss the relevant range
    Public catalogue readable

Illustrative product views · Demo data. Findings reflect public catalogue evidence, not sales or demand. Gated and unread catalogues remain separate from category gaps.

Beyond your current network

Build your next
distributor relationship.

Use Distributor Finder and Qualification to decide who belongs in your channel next.

01 Distributor Finder

Find the next account.

Identify potential distributors for the products and markets you want to reach. Use their public presence to build a more informed starting list.

Potential distributorsIllustrative example
Illustrative distributor candidates and their published presence
CandidateIndustrial rangeBrandsCategories
ADistributor AIndustrial rangeComponentsBrandsPublishedCategoriesBearings
BDistributor BIndustrial rangeIndustrial MROBrandsPublishedCategoriesHydraulics
CDistributor CIndustrial rangeAftermarketBrandsTo reviewCategoriesDrivetrain

A candidate list is the beginning of the review.

02 Distributor Qualification

Check the fit before you commit.

Review published brands, category coverage and catalogue access. Bring evidence of the fit into your next partnership conversation.

Candidate reviewIllustrative example
ADistributor AReady for review
Category fit
Bearings range identifiedCategory page noted
Published brands
Existing brands documentedBrand listings noted
Catalogue access
Public catalogue availableAccess limits recorded

Evidence supports the decision. Your team makes it.

Bring the right prospects into your next channel review.

A few practical details

Before you begin.

What does Praxes measure?

We measure what distributors publish in their public catalogues: product listings, brands, categories and changes over time. Catalogue presence is not actual sales share, order volume or sell-through. Every engagement makes its coverage and limitations clear.

Can we check the evidence behind a finding?

Yes. Findings include source URLs and supporting evidence from the published listing. We validate manufacturer resolution, competitor classification and category mapping so your team can trace the analysis back to its source.

What happens if a distributor’s catalogue is gated?

Sites that require a dealer login or restrict automated access are reported as gated. We respect access restrictions and keep these cases separate from distributors with no published catalogue. Manual review or direct outreach may be recommended.

What do you need from us to get started?

A list of distributor websites, your product categories and the competitor brands you care about. We start with a scoping conversation to understand your network and agree on what the work should cover.

Your network, next

See it with
your own distributors.

Bring your distributor list. We’ll work through where Praxes fits.

A focused conversation about your channel