Inside Channel Intelligence
These are not five products. They are five questions asked of the same harvested data — who carries you, who carries your rivals, what nobody serves at all, what changed, and whether a prospect is worth signing. Every answer links to the listing it came from.
Your distributor list, crawled end to end — what is reachable, what publishes a catalog, what platform it runs on, and where the door is locked.
How it worksWhich distributors carry brands you compete against, in your categories — with every competing part linked to the listing it was found on.
How it worksWhich categories a distributor stocks from nobody — openings with no incumbent to dislodge, from the same crawl as displacement.
How it worksWhat moved since last month — lines added or dropped, catalogs launched, competitor brands arriving, distributors going dark.
How it worksBefore you sign them: what a prospective distributor actually publishes, what they run it on, and which brands they already carry.
How it worksHow it is packaged
The pilot is a channel census over up to 25 distributor domains, delivered in three to five business days. It exists because nobody — including us — knows what a displacement map across your network would cover until the domains have been checked. It either de-risks the project behind it or tells you not to buy one.
The project is displacement and whitespace mapping together, over up to 10 distributors, in 10 to 15 business days. Both come off one crawl, which is why they are bundled — the harvest is the work, and asking it a second question adds almost none.
The retainer is change monitoring over 30 to 60 domains on an annual commitment: monthly change reports, a quarterly displacement and whitespace refresh, up to 500 manufacturer resolutions a month, sales-call briefs and distributor scorecards. A census is a project; knowing what moved is a standing reason to be in the account.
Above that is enterprise: 100+ domains across multiple countries and languages, custom taxonomies and competitor universes, CRM or BI integration, dedicated analyst support and a cross-reference database of your own. Every tier is the same four layers. What changes is how much of your channel they are pointed at, and that is what an engagement is quoted against — after the scoping call, never from a page.
Next step
Thirty minutes, no preparation needed. Tell us how many distributors you sell through and which categories you are contesting, and we'll tell you what a crawl of your channel would actually cover — including when the answer is not enough to be worth it.
Free · 30 minutes · no obligation